• Marketing
  • What is a Blog Tour?

    This entry is part 1 of 3 in the series Blog Tours

    I have a side business orchestrating blog tours for authors. One of the most common questions I get–from experienced and inexperienced authors alike–is “What is a blog tour?” Over the next three weeks, I’ll be talking about the whats, hows, and whens of blog tours. Today we have the “Whats.” What is a Blog Tour? […]

  • Self-Publishing
  • Making or Breaking a Book Cover: Back Cover Content

    Authors often ask me what they should include on their book's back cover. Today I'll share with you the possible content you could include on your back cover as well as tips on length and how to choose which content to include.
    This entry is part 2 of 2 in the series Making or Breaking a Book Cover

    Authors often ask me what they should include on their book’s back cover. Today I’ll share with you the possible content you could include on your back cover as well as tips on length and how to choose which content to include. The most important thing to remember? Much like I mentioned in my article […]